Pakistani fashion icon Hassan Sheheryar Yasin, better known as HSY, has officially stepped into Hollywood, and fans couldn’t be more excited. The renowned designer has made his debut in Disney+’s latest series, Deli Boys, where he not only showcases his signature fashion but also appears on-screen for the first time. This makes him the first Pakistani designer to take on such a role in Hollywood.
The series, directed by Ahmed Ibrahim and Jenni Konner (Girls), premiered on March 6 on Hulu and Disney+. It tells the story of two Pakistani-American brothers, Mir and Raj (played by Asif Ali and Saagar Shaikh), whose lives take a drastic turn after their father—who built a fortune through his convenience stores—suddenly passes away. As they try to manage his empire, they find themselves entangled in unexpected criminal dealings, including tax fraud and drug smuggling.
HSY’s involvement in Deli Boys is a double treat for fans. Not only did he design the stunning outfits for lead actors Poorna Jagannathan, Saagar Shaikh, and Zainne Saleh in episodes eight and nine, but he also made his Hollywood acting debut in the same episodes. His unique touch brings an authentic South Asian aesthetic to the show, adding depth to its visual storytelling.
Sharing his excitement, HSY said, “Designing for Deli Boys has been an exhilarating experience, but making my Hollywood debut in the show makes it even more special. This collaboration is not just about fashion—it’s about representation. Bringing authentic South Asian designs to a global audience in a mainstream Hollywood production is an honor, and I’m thrilled for everyone to witness it.”
Since its release, Deli Boys has received praise for its refreshing blend of humor and dark drama, as well as its well-developed South Asian characters. The show brings a new perspective to Hollywood by weaving a culturally rich and gripping storyline that resonates with audiences worldwide.
With this milestone, HSY continues to break barriers and elevate South Asian representation in the global entertainment industry. His journey from a celebrated fashion designer to a Hollywood actor is inspiring, proving that talent knows no boundaries. Fans eagerly await to see what’s next for HSY in the world of film and fashion.
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